Written by Rick Knutsen on . Posted in Atlanta, Blog, Digital Marketing, Search Engine Optimization, SEO.
Have you ever heard of the term “SEO strategy” in terms of your Atlanta business? Chances are that you have. Even a layperson using the Internet has at some point in time utilized SEO strategies to promote their posts, websites,[…]
Written by Rick Knutsen on . Posted in Blog, Search Engine Optimization, SEO, Web Presence.
Google first introduced its social network, Google+, in June 2011. Just six months later it reportedly had 62 million users and is on track for 400 million users by the end of 2012. That will be half[…]
Written by Rick Knutsen on . Posted in Blog, Social Media, Social Media Marketing, Social Media Strategy.
Developing your social media marketing on one specific platform can tend to be a bit of a gamble. As the old saying goes, never place all your eggs in one basket. However, when it comes to making one a priority,[…]
Written by Richard Knutsen on . Posted in Marketing Strategy.
Summary: When you’re evaluating a digital marketing partner, look beyond the results. Understanding how those results were achieved tells you far more about how that partner approaches business challenges. These WSI client stories show how a community bank adopted AI responsibly, a construction company repositioned for new markets, and a[…]
Written by Richard Knutsen on . Posted in Future of Marketing & AI.
Summary: Lean marketing teams do not need bigger budgets to create bigger impact. With the right strategy, AI can help remove workflow friction, speed up execution, and give teams more time to focus on decisions that drive growth. The key is knowing where AI belongs, where people need to stay[…]
Written by Richard Knutsen on . Posted in Future of Marketing & AI.
Summary: WSI’s AI Business Insights Report 2025 shows that businesses are planning to implement AI solutions, but they have not yet aligned their strategies with those plans. More than 80% of companies say AI is on their roadmap, but fewer than 30% have a plan to make it real. The[…]
Written by Richard Knutsen on . Posted in Conversion.
Summary: Optimize your website for conversions with expert tips on UX design, clear messaging, and AI tools to turn clicks into customers. Learn practical strategies to boost sales and performance. Is your website helping you close more sales, or just collecting clicks? It’s great to have beautiful design and engaging[…]
Written by Richard Knutsen on . Posted in Marketing Strategy.
Summary: Understand the value of a competitive analysis and how it can help you identify opportunities, outsmart your rivals, and strengthen your market position. With the revolution of AI and digital marketing, understanding your competition has become more critical than ever. It is essential to know who[…]
Written by Richard Knutsen on . Posted in Marketing Strategy.
Summary: Understand the difference in viewing marketing as an expense or an investment, and which one truly brings value and return on investment for you and your business. Marketing. It either grows a business or drains a budget. For growth-minded business owners and marketing heads seeking stakeholder buy-in, this isn’t[…]
Written by Richard Knutsen on . Posted in Marketing Strategy.
Summary: Understand the value of a competitive analysis and how it can help you identify opportunities, outsmart your rivals, and strengthen your market position. With the revolution of AI and digital marketing, understanding your competition has become more critical than ever. It is essential to know who[…]