Expert Roundup: How Is BERT Impacting Search?
Summary: The kicker with this algorithm update is that you can’t really optimize for it. So if your business is executing a content...
Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
The Anatomy of a Full-Service Social Media Team (Part 2)
Written on . Posted in Blog, Marketing, SEO, Social Media, Social Media Strategy.
Summary: There’s no secret combination or magic number of how many designers, curators or analysts to add to a Social Media Department....
The Anatomy of a Full-Service Social Media Team (Part 1)
Written on . Posted in Marketing, SEO, Social Media, Social Media Strategy.
Summary: Regardless of whether you’re going to hire your own internal team or work with an agency, it’s important to understand some...
Foundations of Building a Marketing Tech Stack
Written on . Posted in Content Marketing, Marketing, Marketing Strategy, Marketing Technology.
Summary: Building the right marketing tech stack for any company is no picnic. But it’s all about integrating the right technologies...
How to Launch Profitable Chatbots for Clients: 5 Chat Marketing Tools and Tactics for Agencies
Written on . Posted in Blog, Chatbots.
Chatbots for business are a relatively new form of marketing tech. They’re also completely underutilized.
Translation: Competitive...
WSI Wins WMA Award for Outstanding Achievement in Web Development
Written on . Posted in Blog, WebAward, WSI, WSI eBiz Solutions.
Summary: For Groupe Chevalley, the new website designed by Gabor Markus from WSI is a true winner, winning Outstanding Achievement in Web...
How to Find the Right Email Marketing Platform for Your Business
Written on . Posted in Blog, E-mail Marketing.
Summary: Let’s jump into a list of features you need to consider if you’re shopping around for an email marketing platform or if you’re...
Site Developed by WSI Wins the Outstanding Website Award at 2019 WMAs
Written on . Posted in Blog, WebAward, WSI, WSI eBiz Solutions.
Summary: For Terri Buseman, the new website designed by Elaine Mikesell and Andreas Mueller-Schubert from WSI is a true winner, winning...
5 Ways to Spice Up Your Video Marketing
Written on . Posted in Blog, Video Marketing, Videos.
Summary: How are you setting yourself apart within the industry? It’s now becoming increasingly important to use video in the right way to...