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Search Results for “digital marketing tools

Post-COVID Digital Trends that are Here to Stay

Summary: Let’s take a closer look at some standout post-COVID digital trends that are here to stay post-COVID. The COVID-19 pandemic forced many businesses, marketers, and customers to rethink how they communicate, interact and do business. Companies all over the world have had to adapt to an ever-changing and unprecedented business environment.[…]

Digital Marketing is An Investment, Not An Expense

Summary: Digital marketing is not a cost. It’s an investment in the present and future growth of your business. Learn more about its benefits here. Editor’s Note: This post was originally published in May 2018 and has been updated with additional content on June 2021. Marketing (including digital marketing) is the act of[…]

How to Create the Perfect Digital Marketing Strategy

Summary: Creating a digital marketing strategy involves a lot of planning, goal setting, and organization. But it is a vital component of success in the digital work because, without a strategy, you won’t be able to track your marketing successes or determine where and how you can improve your efforts. Whether you[…]

RECAP: How to Make Email Marketing Work for Your Business

Summary: Like every powerful tool, email marketing needs to be used properly to yield the desired results. Read these six tips to help you make email marketing work for you. Email marketing is one of the most effective lead generation tools available to you. It enables you to connect with your target[…]

We Launched An eBook Marketing Strategy – Here’s How

Summary: With a well-planned eBook marketing strategy, you can begin generating qualified leads. So how does one get started? Read on to learn more. Editor’s Note: This post was originally published in August 2017 and has been updated with new content and details for 2021. Before we discuss its marketing strategy, let’s consider[…]

How to Deliver Compelling Email Marketing in 2021

Summary: Email marketing is an extremely powerful tool for nurturing leads, promoting consistent engagement, and driving lead conversions. Learn more about what you need to do to strengthen your email campaigns in 2021. Editor’s Note: This post was originally published in January 2019 and has been updated with new content and details[…]

How to Use Facebook Reactions in Your Marketing Efforts

Summary: Facebook Reactions represents a unique engagement metric for companies, as emotions are the key driver behind most purchasing decisions. Check out our updated post on Facebook Reactions to get all the latest. Editor’s Note:This post was originally published in February 2016 and has been updated with new content and details for[…]

Cutting Through the Noise: Email Marketing for Businesses

Summary: Email marketing is a powerful type of digital marketing that involves sending emails to a list of customers and prospective clients. Using an email service provider, your business can reach an entire list of customers and potential clients with the click of a button. Whether you’re just starting up or you[…]