Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
Summary: With a well-planned eBook marketing strategy, you can begin generating qualified leads. So, how does one get started? Read on to...
How to Use Facebook Reactions in Your Marketing Efforts
Summary: Facebook Reactions represents a unique engagement metric for companies, as emotions are the key driver behind most purchasing decisions....
5 Advanced Techniques to Sky Rocket Your Email Marketing Strategy
Summary: You need to develop a winning strategy to stand out and succeed in email marketing. Check out our techniques to help bring your...
4 Quick & Easy Ways to Boost Traffic to Your Website
Summary: Increasing website traffic to your website doesn’t have to be complicated. Follow these simple tips to boost traffic to your...
Tips for Easing into Social Media Marketing
Summary: If you want to grow your business – or even just your personal brand – on the Internet, you need to start attempting...
Why is PPC Good for Lead Generation? Discover 4 Reasons Why!
Summary: Of all the lead generation tactics available to you, PPC is perhaps the most important. Here are 4 reasons why.
Editor’s...
Everything You Need to Know About SEO for Small Business
Summary: Discover everything you need to know about SEO and why it’s essential for your business’s digital presence. Get access...
What is Meta for Business?
Summary: Explore the power of Meta Business Manager for streamlined social media management, enhanced advertising, and data-driven insights....
Learn 5 Marketing Lessons From Classic Holiday Characters
Editor’s Note: This post was originally published in November 2018 and was updated with additional information in October 2023.
For...