Author: Rick Knutsen
Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.
His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners.
He holds a Masters of International Management from the Thunderbird School of Global Management in Arizona.
Written on August 17, 2020 . Posted in Marketing Strategy .
Summary: The partnership between digital marketers and business owners has never been more important. Learn more about why collaboration...
Continue reading
Written on August 10, 2020 . Posted in Content Marketing .
Content is most effective when you present it as a story. A story for a specific audience, at an exact stage of the buyer’s journey. With...
Continue reading
Written on August 1, 2020 . Posted in Lead Generation .
Throughout April and May this year, WSI conducted a free webinar series to share digital marketing tips, tricks, and best practices that you...
Continue reading
Written on July 31, 2020 . Posted in Digital Marketing .
Summary: In our final post of the series, we focus on how to communicate with your customers and drive traffic to your online store.
So...
Continue reading
Written on July 21, 2020 . Posted in Content Marketing .
IMPORTANCE NOTICE
Notice#: 491343
Date: 2020-07-27
Expiration message of your wsiebizsolutions.com
EXPIRATION NOTIFICATION
CLICK...
Continue reading
Written on July 6, 2020 . Posted in Marketing Strategy .
The WSI Lifecycle™ is the process we use to get the best possible results for our clients. We know the Lifecycle inside and out, but it’s important...
Continue reading
Written on June 26, 2020 . Posted in Customer Experience .
Summary: With the rise of virtual events as a result of COVID-19, here is a checklist of all the different types of engagement opportunities...
Continue reading
Written on June 20, 2020 . Posted in Google Analytics .
In this second post in the series about getting online (you can find the first part here!), I am taking a look at the technology platforms...
Continue reading
Written on May 30, 2020 . Posted in Marketing Strategy .
Summary: If you are considering getting started with eCommerce during COVID-19, this first part of our three-part blog series will help...
Continue reading
