Summary: Learn how to navigate the post-third-party cookie world in digital marketing. Explore strategies like first-party data, contextual advertising, and AI to stay ahead in the evolving landscape. As the digital marketing landscape evolves, Google’s decision to phase out third-party cookies on Chrome by the third quarter of 2024 marks[…]
WSI, the world’s largest network of digital marketing professionals, is thrilled to announce its comprehensive suite of free AI resources. Aimed at businesses and marketers seeking to harness the transformative power of artificial intelligence, these resources are designed to facilitate a deeper understanding of AI’s role[…]
Summary: Discover the importance of social media communities. Get expert tips for navigating social media algorithms. According to Hootsuite, over 4.7 billion people use social media, and over 75% of the world’s population over the age of 13 are on social media sites. Those numbers say it all—social[…]
Summary: Explore the transformative trends defining digital marketing in 2024. WSI Consultants guide businesses with a ‘human in the loop’ approach, ensuring success in the dynamic digital realm. As businesses gear up for 2024, the digital marketing landscape is undergoing rapid transformations, ushering in new trends that wield considerable influence. For small[…]
Summary: Explore the transformative landscape of targeted marketing in 2024 by mapping your customer’s journey. Understand the customer lifecycle, harness data-driven insights, and leverage cutting-edge technology. It is more important than ever to understand the nuances of your customer’s journey. This year, charting the customer journey has become associated with more targeted[…]
Summary: Discover how Artificial Intelligence is reshaping the transportation sector and its impact on digital marketing strategies. Explore AI-driven logistics, safety, customer experience, and targeted advertising in transportation marketing. With the introduction of artificial intelligence (AI), the transportation industry has undergone a significant transformation. AI is revolutionizing the way we approach and[…]
Editor’s Update: Check out our refreshed post on marketing automation, now packed with new insights related to AI and automation tools. We’ve updated this popular piece on marketing automation to bring you the latest developments for your business. So make sure to explore our updated content and stay ahead of[…]
Summary: Discover the future of marketing in 2024 with our annual predictions. From short-form video dominance to the rise of AI and changing search experiences, stay ahead of the digital marketing landscape. As we reflect on the past year’s digital marketing landscape, it’s evident that the pace of change is unrelenting, with[…]
Summary: Discover how AI is transforming the retail industry. Explore its impact on eCommerce, brick-and-mortar stores, supply chains, marketing, and more. AI is at the center of the seismic change that is currently taking place in the retail sector. AI fundamentally alters how retailers operate; it’s about far more than just making[…]
Summary: Wondering if AI apps are worth your time? Learn how they can help with your digital marketing and SEO strategy in this comprehensive guide. Editor’s Update: Check out our refreshed post, first published in January 2023, now packed with updated information! We’ve updated this popular piece to bring you the latest[…]