Summary: Explore WSI’s 2025 digital marketing predictions and see how last year’s forecasts measured up. Stay ahead in the evolving digital landscape. It’s almost 2025, and while we’re still waiting for flying cars and robot butlers to become a reality, the world of marketing strategy is about to take some exciting leaps.[…]
Summary: Discover the future of marketing in 2024 with our annual predictions. From short-form video dominance to the rise of AI and changing search experiences, stay ahead of the digital marketing landscape. As we reflect on the past year’s digital marketing landscape, it’s evident that the pace of change is unrelenting, with[…]
Summary: From the growth of zero-click content to the potential demise of Twitter, here’s what we’re forecasting for 2023. Lucky number eight! 2023 is the eighth year in a row we’ve written this post, which peers into the future. We love doing it, and the data suggests you like reading it—as long[…]
Summary: One of the annual traditions we have is our yearly predictions for what’s to come on the marketing front. This dates back to 2014 and it’s a chance for us to analyze past trends, anticipate the future of our crazy industry and – if we’re[…]
Summary: From the growth of short-form video content to the boom of live social media experiences, here’s what we’re forecasting in 2022. This will be the seventh year in a row we have written this post, so at this point, it’s become a tradition. Our WSI family looks forward to it, and[…]
Summary: In case you’re new to the WSI blog, every year, we publish a set of predictions for what lies ahead from a digital perspective. This allows us a theoretical platform to analyze and predict the future of marketing and – if we’re correct – get a jump on our competition. Well…this[…]
Summary: Discover how AI is revolutionizing web design. Learn about personalized, adaptive, and intelligent websites created by WSI, blending cutting-edge technology with user-centered design. AI is redefining what a website can do. Traditional web design focused on static, user-centered models, but AI introduces new dynamics, enabling websites to adapt in real time[…]
Summary: Learn how AI-driven personalization boosts customer engagement, conversions, and loyalty across digital channels. Start building better connections today. Personalization is no longer a luxury—it’s the foundation of meaningful customer engagement. When attention is scarce and expectations are high, brands that deliver hyper-targeted experiences win. From dynamic emails to behavior-driven landing pages,[…]
Summary: Explore how social commerce, augmented reality, and accessibility are transforming eCommerce. Learn how businesses can adapt to stay competitive. Emerging technologies are reshaping how consumers interact with brands and make purchasing decisions online. Social media, augmented reality (AR), and accessibility advancements are at the forefront of[…]
Summary: Revitalise old content to improve rankings, increase traffic, and enhance user engagement. Learn how to combat content decay with strategic updates. Content is a vital component of a successful digital marketing strategy. However, even the best-performing content can experience a decline in traffic, engagement, and rankings over time. This phenomenon, known as