Author: Richard Knutsen

5 AI Takeaways from HubSpot UNBOUND 2026 for Business Owners

Written on October 5, 2026. Posted in News.

Summary: HubSpot UNBOUND 2026 showed how strongly AI performance now depends on the quality of customer data, CRM activity, and business...

Written on October 2, 2026. Posted in Marketing Strategy.

Summary: A quarterly marketing review should start with the revenue target and work backward. This guide shows how to connect marketing...

Written on October 1, 2026. Posted in Marketing Strategy.

Summary: Carrocel Interiors wanted its digital marketing to attract more of the buyers most likely to value its high-end, vintage, and...

Written on September 30, 2026. Posted in News.

Summary: WSI’s 2026 WebAward winners span four very different industries. Each site serves a different audience and supports a different...

Written on September 29, 2026. Posted in Marketing Strategy.

Summary: Power Surge Electric entered the Ottawa market without an established brand, review base or steady source of inbound demand. WSI...

Written on September 25, 2026. Posted in Marketing Optimization, SEO.

Summary: Ranking losses on high-value pages can hit the pipeline before SEO recovers. The immediate job is to quantify the weekly lead...

Written on September 23, 2026. Posted in Marketing Strategy.

Summary: AI spending should earn its place in the marketing budget. The strongest opportunities are tied to a specific business...

Written on September 22, 2026. Posted in Future of Marketing & AI.

Summary: Digital PR has a direct role in how buyers and AI-assisted search assess a company’s expertise. The strongest programs focus...

Written on September 21, 2026. Posted in Marketing Strategy.

Summary: Marketing can become expensive to manage when budget, agencies, internal teams and sales priorities grow faster than executive...