Mobile marketing: Here’s what to do with your new mobi site

February 5, 2017

Rick Knutsen

wsigenesis

So you’ve invested in a new mobi site for your business – what to do next? Mobile marketing in Atlanta is an important step that will help make your site visible to your target audience and effectively carry over your marketing message. As more and more consumers are increasingly using their mobile devices to connect to the internet, you need to optimize your site for capturing a lucrative part of this market.

Consumers today are moving to mobile at a rate that certainly shows no signs at all of slowing down. According to Strategy Analytics, the number of smartphones around the globe actually topped 1 billion in 2012. As more and more people use mobile to connect with your business, you will be left out if you don’t have a solid mobile marketing plan in place.

Tips for effective mobile marketing

Follow these great mobile marketing tips:

  • Are you ready for mobile marketing: There is no sense to drive users and visitors to your mobi site if you haven’t created a great mobile experience for the consumer. Make sure your site is ready to drive conversions.
  • Responsive web design: A popular mobile marketing trend at the moment involves responsive design. This type of design will automatically adjust the layout and convent of a webpage, depending on the type of device and the size of its screen. It’s important to take this into account to offer a superlative mobile experience to your users.

These are only a few of the things you can do with your new mobi site after it goes live and to drive conversion rates throughout your site. To learn more about affordable and expert mobile marketing in Atlanta, contact WSI Internet Consulting and Education.

 

About the Author

Rick spent 20 years in the insurance industry in finance, primarily developing reporting platforms for B & C stakeholders.   His ability to speak to consumers of data (managers and analysts) and translate their needs to programmers led him to start his own digital marketing agency in 2004 to develop data driven solutions for business owners. 

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