Written by Rick Knutsen on . Posted in Atlanta, Blog, Lead Generation.
Whether you’re a B2C or B2B business, one of the biggest keys to success is the generation of new sales leads. Gone are the days of only resorting to cold calling prospective customers to try to sell them your product or service.[…]
Written by Rick Knutsen on . Posted in Atlanta, Blog, Content Marketing, Digital Marketing, SEO, WSI, WSI eBiz Solutions.
Our story begins in Toronto, Canada. The year was 1995. There was no Google, no Facebook, and a mobile device was something you put on your child’s crib, but that didn’t slow down our three co-founders who were looking to recreate the business world in cyberspace. WSI was born from the[…]
Written by Rick Knutsen on . Posted in Atlanta, Blog, Call-To-Action, Video Marketing.
Today, online video has become very accessible and popular, proving to be an effective way to improve: Customer engagement Increase brand awareness Attract search engine traffic The following 5 tips will help prepare you for a successful
Written by Rick Knutsen on . Posted in AdaptiveSEO, Atlanta, Blog, Content Marketing, Digital Marketing, Search Engine Optimization, SEO, Websites.
Mike Chavez Painting is an established painting and decorating company with a long-standing commitment to honesty, excellent customer service and quality of work. So, when it came time for them to improve their digital marketing[…]
Written by Rick Knutsen on . Posted in Atlanta, Blog, Customer Acquisition, Digital Marketing, Digital Marketing Strategy, Marketing Strategy.
In today’s overcrowded online marketplace the key to building a loyal customer base is to follow an effective digital marketing plan for customer acquisition, something most companies still fail to do. Following are 5 key components for a digital marketing plan that will[…]
Written by Rick Knutsen on . Posted in Blog, Digital Marketing, Lead Generation, Leads, Pay Per Click.
A highly targeted lead generation strategy has a direct impact on your marketing budget and effectiveness of your sales pipeline. Here are four vital online advertising techniques to help you improve your return on investment by capturing targeting leads and turning them into loyal[…]
Written by Rick Knutsen on . Posted in Atlanta, Blog, Digital Marketing, Marketing Strategy, Remarketing.
The ultimate marketing goal for your business is for your brand to be promptly recognized by your target audience. Improve brand promotion through digital marketing. This way they think of you first when they are ready to buy. Following are 5 key digital marketing strategies to increase[…]
Written by Rick Knutsen on . Posted in AdWords, Atlanta, Blog, Competitive Advantage, Keywords, Social Media, WSI eBiz Solutions.
The best ways to improve your digital marketing performance is by seeing how well you stack up against your competition. Identify what they are doing well. It can provide you with the data you need to improve and gain competitive advantage. Here are 5 key areas to[…]
Written by Rick Knutsen on . Posted in Blog, Inbound Marketing.
It’s a no-brainer Inbound marketing attracts new customers by providing valuable information and building relationships to foster their support and loyalty. By reaching out to your potential customers through highly-targeted forms of digital[…]
Written by Rick Knutsen on . Posted in Blog, Content Marketing, Inbound Marketing, ROI, Social Media.
One of the biggest challenges facing inbound marketers is determining Return on Investment. Previously, benefits like brand recognition, reputation, awareness, and goodwill would prove the value of inbound strategies, but that isn’t enough anymore. Since companies are putting more money into[…]